YouTuber Cleo Abram Joins UTA Agency (Exclusive)

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  • Last update: 12/05/2025
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Emmy-nominated digital storyteller Cleo Abram has officially signed with UTA to manage her career. Abram, who boasts nearly 7 million subscribers on YouTube, is the creator behind Huge If True, a channel dedicated to exploring innovative technology and scientific breakthroughs with an eye toward shaping a better future.

Some of the channels most popular episodes include What if I fell into a black hole? and Why this robot kills weeds with lasers. Abram has also conducted interviews with prominent figures such as Meta CEO Mark Zuckerberg, ChatGPT creator Sam Altman, and Nvidia founder Jensen Huang.

Before launching her own projects, Abram honed her skills in digital content production and on-camera hosting at Vox Media. There, she helped launch and host Glad You Asked and directed episodes of Voxs Netflix series Explained. After leaving Vox, she founded her media company HUGE in 2022, focused on inspiring people to envision and build better futures. Since its inception, HUGE has grown to over 11 million subscribers and accumulated more than 3 billion total views.

Under UTAs representation, Abram plans to expand the HUGE brand through strategic brand collaborations, content creation, syndication, and exploring original content, events, and consumer product opportunities.

Addition from the author

Commentary: Cleo Abram’s New Chapter with UTA

Cleo Abram's decision to sign with UTA marks a significant milestone in her rapidly growing career. As a digital storyteller with nearly 7 million YouTube subscribers, Abram has already established herself as a leading voice in the world of innovative technology and scientific exploration. Her channel, Huge If True, has been praised for presenting complex topics like black holes and robotics in an accessible and engaging way. With this new partnership, it’s clear that Abram is positioning herself for even greater success.

The move to UTA signals her desire to expand her influence and diversify her brand. With a proven track record at Vox Media, where she helped create and host programs like "Glad You Asked" and directed episodes of the Netflix series "Explained," Abram has the experience to take her personal brand to the next level. As her media company, HUGE, continues to grow and attract millions of subscribers, collaborating with a major agency like UTA will likely open up new avenues for content creation, strategic partnerships, and even consumer product lines.

What's clear from this update is that Abram is not just focusing on the next viral video but is committed to creating a long-lasting impact by shaping a better future through digital storytelling. UTA’s representation will help her explore new opportunities, from original content to events and collaborations, ensuring that Huge If True will continue to push boundaries in the realm of science and technology communication.

As this partnership evolves, it will be interesting to see how Cleo Abram leverages her platform to inspire further innovation and engage with new audiences. Her story is one of continual growth, and this collaboration with UTA could be a pivotal chapter in cementing her legacy as a key player in digital media.

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Sources:

Olivia Parker

Author: Olivia Parker
Olivia Parker is a journalist and editor with over 8 years in media. She focuses on culture, arts, and social issues, skilled in feature writing and critical reviews.

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