EU launches antitrust probe into Meta's use of AI

The European Union has initiated an antitrust investigation into Meta, focusing on the incorporation of artificial intelligence within WhatsApp. The inquiry aims to determine whether Meta's AI features give the company an unfair advantage, potentially limiting competition in the messaging app market.

This move could signal a resurgence of regulatory friction between Brussels and major U.S. technology firms. The investigation examines whether integrating Meta's AI tools into WhatsApp creates barriers for rival companies.

In recent years, the United States has urged the EU to ease regulatory scrutiny on American tech companies, occasionally hinting at trade measures as leverage. However, European leaders are increasingly advocating for stricter controls and tougher penalties against perceived anti-competitive practices.

Reports suggest that the EU may soon impose sanctions on Meta, a development acknowledged by U.S. officials, who argue that American businesses should not face disproportionate pressure from European regulators.

Author: Olivia Parker