Lauren Sánchez Bezos Revives the ‘Cold Girl Makeup’ Trend in New York City

Lauren Snchez Bezos is embracing a chilly aesthetic with her latest makeup style. Just three days after Thanksgiving, the 55-year-old spouse of Amazon founder Jeff Bezos was spotted strolling through Hudson Square in New York City, her cheeks and nose tinged with a soft rosy hue. The effect resembled a natural flush caused by cold air, a trend commonly called cold girl makeup.

Cold girl makeup emphasizes cool tones and an exaggerated application of blush. Instead of limiting color to the cheekbones, pink and red shades are spread across the nose and cheeks, giving the face a frost-kissed appearance. Snchez Bezos look included a pale pink lip gloss, a bare foundation without contouring or bronzer, and a touch of silver shimmer on her eyelids. Her long, wispy lashes and dark eyebrows complemented the cool tones, while her milky nude nails clutched a burgundy Bottega Veneta bag, tucked into the sleeve of a double-breasted coat adorned with rhinestone buttons.

The makeup was likely created by celebrity artist Laura Mele, part of Snchez Bezos close glam team. Buster Knight, another member of her squad, confirmed he did not work on this particular look. Her glossy hair, styled by Los Angeles-based Sophie Rose, was clipped back with soft curls framing her face. Earlier this year, Rose had given Snchez Bezos a sun-kissed look with caramel highlights for her wedding in Italy, contrasting the darker tones she wore in New York.

Lauren Snchez Bezos and Jeff Bezos recently celebrated a lavish wedding in Venice, Italy, attended by around 200 guests. The multi-day festivities, despite local complaints about superyachts in the UNESCO-listed city, began on June 26, 2026, and concluded with a private ceremony. Photographs captured the couple leaving the Aman Hotel by taxi boat, as well as moments from their celebration with celebrities and close friends.

Lauren Snchez has also been seen at high-profile events such as The Breakthrough Prize Ceremony in Santa Monica and exclusive dinners celebrating Chanels latest book. Her style choices continue to draw attention, from winter makeup trends to standout fashion statements at major occasions.

Author: Sophia Brooks